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Training
3 Articles
The Comfort of the Familiar: How Skeuomorphism Eases Us into Change
Skeuomorphism is a design approach that utilizes familiar elements from...
Finding the Pain Point and the Sweet Spot in Digital Media Advertising Sales
Learn how to uncover client pain points and connect them with the sweet...
How to Use a Competitor Map to Analyse Adverts: From “Us vs. Them” to Facts vs. Emotions
Learn how to use a Competitor Map to analyse adverts by plotting “Us vs....
